Digital Marketing Specialist, Copywriting

Your Complete Guide to Apple Business Connect

April 21, 2023

One of the exciting aspects of working in marketing is that the industry is constantly evolving, often due to advances… Read More

When Do You Need Permission to Use Images in Your Blog?

August 31, 2020

The best blog posts are memorable ones. They’ll stick with your potential customers long after they’ve been read, reminding them… Read More

Secrets of Creating a Successful Business eBook

July 15, 2020

If your business doesn’t yet have an eBook, you’re missing out on an invaluable marketing opportunity. Because they are a… Read More

What Is Pay-Per-Click Marketing?

May 26, 2020

There are two main categories of digital marketing: organic marketing and paid search marketing. Pay-per-click (PPC) marketing falls into the… Read More

Why the Term “SEO” Isn’t Trademarked

April 23, 2020

If you’re working on ramping up your company’s digital marketing efforts, you’ve almost certainly come across the term “SEO” at… Read More

Why Both Short-Tail and Long-Tail Keywords Matter

April 8, 2020

Does your business have any sort of web presence (if it doesn’t yet, it should)? If so, then you may… Read More

Actionable Advice for Fostering Intrapreneurship at Your Company

May 30, 2019

Group of employees sitting together and brainstorming.

Entrepreneurs are the backbone of the American economy. They drive economic growth and lower the unemployment rate. But not every… Read More

Worried About Your Brand’s Reputation? Here’s How to Rebuild It

May 3, 2019

It’s often said that employees are a company’s most valuable asset. If so, then brand reputation is surely the second-most… Read More

What Are the Keys to a Successful Email Marketing Campaign?

April 12, 2019

Email marketing can be incredibly effective across all industries. It lets companies directly deliver marketing copy right into the hands… Read More

The History of Emojis

March 6, 2019

Photo of smiley faces with different expressions.

If one picture is worth 1,000 words, then texters, tweeters, and Facebook users are a wordy bunch of people. Emojis… Read More