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Your Guide to Social Media Algorithms

August 18, 2023

What Do Social Media Algorithms Mean for Marketing? Every day, about 410,000 new social media users sign up for a… Read More

PPC Marketing Trends for 2023: How Will Paid Ads Grow Your Business This Year?

July 20, 2023

The one constant in the marketing world is that there are no constants. Consumer behaviors continually evolve, as do advertising… Read More

How Social Media Shares Affect Your Search Engine Ranking

August 14, 2020

In 2020, it’s hard to overlook the prominence of social media. For businesses, social media’s influence looms especially large. It’s… Read More

Tags: SEO, social media

Social Media Security Tips for Businesses

July 9, 2019

Photo of a person typing on a computer keyboard.

Social media can be an immensely valuable promotional tool for any business. It’s important to remember, however, that you need… Read More

Tags: reputation management, small business, social media

Avoiding Mistakes in Facebook Marketing

July 11, 2018

Photo of a computer monitor showing a business' Facebook page.

Facebook may have started as a platform for college students, but today, pretty much everyone uses Facebook—including businesses! No matter… Read More

Tags: Facebook, marketing, social media

Converting Instagram Followers into Customers

June 15, 2018

Photo of a mobile phone showing the Instagram app.

Your business is probably on Facebook and Twitter, but what about Instagram? This social media platform has become one of… Read More

Tags: Instagram, marketing, social media

Taking Advantage of Videos for Your Business’ Social Media

June 11, 2018

When you’re scrolling through your Facebook or Twitter feed, how many videos do you come across? Whether you follow businesses,… Read More

Tags: Facebook, small business, social media, Twitter, videos

Making the Most of Your Personal LinkedIn Profile

June 1, 2018

Woman typing on her computer with an open notebook nearby.

Did you know that LinkedIn has more than half a billion users? Unlike other social media platforms that focus on… Read More

Tags: branding, LinkedIn, social media

How Realtors Can Make Facebook Success a Reality

May 24, 2018

Photo of a house with a "sold" sign out front.

Facebook can be an invaluable tool for realtors, but only if they know how to use it effectively. According to… Read More

Tags: Facebook, small business, social media

Influencers: What They Are and How to Find Them

May 23, 2018

Millennial woman with an iced coffee browsing social media on her phone.

You’ve probably heard of influencer marketing or have at least heard the term “influencers” before. Even if you haven’t, you’ve… Read More

Tags: influencer marketing, marketing, small business, social media

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