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Must-Have Tips for Monitoring Social Media Mentions

February 17, 2018

Photograph of a man and woman browsing online. Social media is the lifeblood of a modern marketing campaign. You can take a comprehensive approach to your social media… Read More

Tags: advertising, branding, Facebook, Instagram, marketing, social media, Twitter

What We’re Loving on Product Hunt Right Now

February 17, 2018

Wouldn’t it be nice if there was a way to see the tools, apps, and products that people are using… Read More

Tags: advertising, branding, fun, innovation, technology

Don’t Skip These Three Content Marketing Shortcuts

February 17, 2018

Photo of a woman reading on a laptop. Producing first-rate content is probably the single most challenging aspect of online marketing. Without consistently strong content, however, you’re not… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing, SEO

What Makes People Want to Share Content on Social Media?

February 15, 2018

iphone 500291 e1506456542488 When you post something on your company’s social media pages, you want it to be seen by as many people… Read More

Tags: advertising, branding, content marketing, marketing, social media

How to Make Your Readers Look Forward to New Blog Posts

February 14, 2018

Man sitting at a desk, using a laptop. You know that a blog can be a valuable addition to your company’s website, because it presents opportunities to consistently… Read More

Tags: advertising, business blogging, content marketing, how-to, inbound marketing, SEO

Pennington Creative’s Digital Summit Phoenix 2018 Sneak Peek

February 13, 2018

SEO trends February is here, and next week, Pennington Creative will be heading north for Digital Summit Phoenix! This annual event, which… Read More

Tags: advertising, content marketing, digital marketing, inbound marketing, marketing, marketing agency, SEO, small business, technology

Twitter Polls: What Are They and How Do They Work?

February 3, 2018

Social media platforms make it easier than ever for businesses to interact directly with customers. Twitter offers many great features… Read More

Tags: advertising, branding, content marketing, inbound marketing, social media, Twitter

The Vague and Sometimes Confusing Realities of Reputation Management

February 2, 2018

Illustrated table showing the differences between white hat, gray hat, and black hat repuation management tactics. Reputation management is often described as a single service, but there isn’t a consistent definition for what it is or… Read More

Tags: advertising, branding, reputation management, small business, social media

Mobile vs. Desktop: What Makes Them Different?

January 31, 2018

Illustration showing a desktop monitor vs. a mobile phone screen. Content might be king on your website, but it takes more than great content to hook potential customers. The reason… Read More

Tags: advertising, mobile, SEO, technology, web design

Say It in 6 Seconds or Less: Your Crash Course in Bumper Ads

January 30, 2018

Phone with YouTube logo. If you’ve watched a YouTube video lately, chances are, you’ve noticed an uptick in shorter ads that you can’t skip… Read More

Tags: advertising, apps, branding, content marketing, graphic design, marketing, mobile, SEO, social media, YouTube

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