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What Are the Keys to a Successful Email Marketing Campaign?

April 12, 2019

Woman writing and working on laptop computer. Email marketing can be incredibly effective across all industries. It lets companies directly deliver marketing copy right into the hands… Read More

Tags: email marketing

Are You Using These Tools to Talk to Your Customers?

May 16, 2018

Photo of a laptop with headphones, a microphone, and a mobile phone. Communication is the key to any good relationship—including the relationship between businesses and customers. If you don’t communicate with your… Read More

Tags: email marketing, reputation management, small business, social media, technology

6 Steps to Writing Effective Emails

May 9, 2018

Photo of a blogger working on her laptop computer. Depending on your job title, you might spend a sizable portion of your day reading and answering emails. Email has… Read More

Tags: email marketing, small business

6 Tips to Boost Email Newsletter Subscribers

March 31, 2018

Illustration of an envelope being sent out. It may seem like the key to successful email marketing is creating a large list of subscribers so that more… Read More

Tags: advertising, content marketing, email marketing, marketing

3 Ways AI Is Impacting Online Marketing

March 26, 2018

Photo of a person typing on a computer keyboard. Artificial intelligence (AI) is fast changing the way we think about everything from home security to healthcare, and online marketing… Read More

Tags: advertising, branding, email marketing, marketing, small business, technology, web design

Blogs, Brands, and Beyoncé: Looking Back on Digital Summit Phoenix 2018

March 5, 2018

Woman reading an eBook at home. If last month’s Digital Summit Phoenix had an unofficial theme, it might have been “Technology never stands still.” That’s one… Read More

Tags: advertising, branding, content marketing, email marketing, inbound marketing, SEO, social media

Why Content Marketing Is Essential for SMB Success

February 22, 2018

Thumbnail preview of content marketing infographic. Does your small or medium-sized business have a content marketing strategy in place? If not, it’s time to establish one.… Read More

Tags: advertising, branding, business blogging, content marketing, email marketing, inbound marketing, marketing, marketing agency, SEO, small business

What Makes “Great” Content?

December 27, 2017

Photo of a person typing on a computer keyboard. To rank well in search results, you know that your website needs great content—but what exactly does that mean? Modern… Read More

Tags: business blogging, content marketing, email marketing, inbound marketing, marketing, SEO

6 Reasons to Subscribe to Our Newsletter

December 21, 2017

Illustration of a newspaper with the headline "SEO News." Did you know that along with launching our new brand, Pennington Creative also launched an email newsletter this year? Sent… Read More

Tags: email marketing, SEO, small business

Is Email Marketing Right for Your Business?

December 13, 2017

Photo of a blogger working on her laptop computer. In content marketing, it is critical to find a balance between reaching a large audience with a more generic approach… Read More

Tags: advertising, content marketing, email marketing, marketing

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