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There’s No Place Like Home: Creating Engaging Real Estate Content

June 5, 2018

Image of a man working on a laptop. In today’s world, people turn to the internet when they want to buy a new house. From searching for properties… Read More

Tags: content marketing, marketing, small business

7 Questions to Ask Before Launching a Client’s Blog

May 30, 2018

Business people working at a coffee shop. If your agency has expanded its content offerings to include managing custom business blogs, you might be working to nail… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing, marketing agency

Influencers: What They Are and How to Find Them

May 23, 2018

Millennial woman with an iced coffee browsing social media on her phone. You’ve probably heard of influencer marketing or have at least heard the term “influencers” before. Even if you haven’t, you’ve… Read More

Tags: influencer marketing, marketing, small business, social media

Pinning Down Your Content Marketing Buyer Persona

May 21, 2018

Here’s an experiment to try—take a moment to think about your company’s target audience. Think of all the people who… Read More

Tags: advertising, branding, content marketing, marketing, small business

4 Ways Shopping Habits Change in the Summer

May 18, 2018

Illustration comparing people's shopping habits in different weather. Though the rise of e-commerce has changed seasonal shopping trends, there are still some notable changes in how people shop… Read More

Tags: advertising, content marketing, marketing, mobile, small business

Using Print Materials to Market Your Business

May 17, 2018

Photo of a businessman pointing out a printed graph. It’s easy to become so focused on your online marketing efforts that you forget the potential of print materials. Print… Read More

Tags: advertising, graphic design, marketing, print marketing, small business

5 Tips for Refining Your Local Online Marketing Strategy

May 14, 2018

Photo of a person looking at a map on a tablet. The internet can be viewed as a vast expanse, which makes it challenging to concentrate on the right audience for… Read More

Tags: Google, marketing, SEO, small business

One Size Does Not Fit All: The Importance of a Custom SEO Strategy

May 3, 2018

In 2018, no company can afford to ignore the value of search engine optimization (SEO). Optimizing your content for improved… Read More

Tags: business blogging, marketing, SEO, small business

How Can You Improve Your Home Improvement Marketing? By Using Print Materials!

April 24, 2018

Photo off a pipe being repaired with wrenches. Though it’s difficult to establish your brand without the help of digital marketing, there is still plenty of room for… Read More

Tags: advertising, branding, graphic design, marketing, print marketing, small business

Getting Instant Audience Connection with Instagram

April 11, 2018

Social media shares and SEO You’ve already created Facebook and Twitter accounts for your business, but what about an Instagram account? This photo- and video-sharing… Read More

Tags: advertising, branding, Instagram, marketing, social media

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