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How Social Media Shares Affect Your Search Engine Ranking

August 14, 2020

Social media shares and SEO In 2020, it’s hard to overlook the prominence of social media. For businesses, social media’s influence looms especially large. It’s… Read More

Tags: SEO, social media

Social Media Security Tips for Businesses

July 9, 2019

Photo of a person typing on a computer keyboard. Social media can be an immensely valuable promotional tool for any business. It’s important to remember, however, that you need… Read More

Tags: reputation management, small business, social media

Marketing to Millennials: Strategies That Get Results

April 4, 2019

Millennial woman with an iced coffee browsing social media on her phone. Millennials have a reputation. They’re seen as fickle, unwilling to spend, disengaged, and apathetic about products and services. They are… Read More

Tags: content marketing, marketing, small business, social media

Are Vanity Metrics Misleading Your Marketing Efforts?

March 13, 2019

Woman typing on her computer with an open notebook nearby. With every aspect of digital marketing, analytics will be an essential tool. Analyzing data from your website and social media… Read More

Tags: marketing, SEO, social media

A Look Back at the Best Viral Content of 2018

January 30, 2019

Photo of 2 children excitedly watching a video on a laptop. Whatever your personal experiences with the year 2018 were, it can’t be denied that it was an interesting year. It… Read More

Tags: social media, YouTube

Boosting Your Blog’s Traffic

July 27, 2018

Photo of a person browsing the internet on a tablet. When a visitor comes to your company’s website for the first time, what impression do you want them to come… Read More

Tags: business blogging, social media

Avoiding Mistakes in Facebook Marketing

July 11, 2018

Photo of a computer monitor showing a business' Facebook page. Facebook may have started as a platform for college students, but today, pretty much everyone uses Facebook—including businesses! No matter… Read More

Tags: Facebook, marketing, social media

Converting Instagram Followers into Customers

June 15, 2018

Photo of a mobile phone showing the Instagram app. Your business is probably on Facebook and Twitter, but what about Instagram? This social media platform has become one of… Read More

Tags: Instagram, marketing, social media

Taking Advantage of Videos for Your Business’ Social Media

June 11, 2018

blur 1853302 When you’re scrolling through your Facebook or Twitter feed, how many videos do you come across? Whether you follow businesses,… Read More

Tags: Facebook, small business, social media, Twitter, videos

Making the Most of Your Personal LinkedIn Profile

June 1, 2018

Woman typing on her computer with an open notebook nearby. Did you know that LinkedIn has more than half a billion users? Unlike other social media platforms that focus on… Read More

Tags: branding, LinkedIn, social media

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