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Creating a Social Media Strategy that Works

February 21, 2018

Photo of a woman working on a laptop with a notebook and coffee mug nearby. Using social media platforms such as Facebook and Twitter is a simple yet highly effective way to connect with customers… Read More

Tags: advertising, branding, Facebook, Instagram, marketing, Pinterest, reputation management, social media, Twitter

Must-Have Tips for Monitoring Social Media Mentions

February 17, 2018

Photograph of a man and woman browsing online. Social media is the lifeblood of a modern marketing campaign. You can take a comprehensive approach to your social media… Read More

Tags: advertising, branding, Facebook, Instagram, marketing, social media, Twitter

Don’t Skip These Three Content Marketing Shortcuts

February 17, 2018

Photo of a woman reading on a laptop. Producing first-rate content is probably the single most challenging aspect of online marketing. Without consistently strong content, however, you’re not… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing, SEO

What Makes People Want to Share Content on Social Media?

February 15, 2018

iphone 500291 e1506456542488 When you post something on your company’s social media pages, you want it to be seen by as many people… Read More

Tags: advertising, branding, content marketing, marketing, social media

Pennington Creative’s Digital Summit Phoenix 2018 Sneak Peek

February 13, 2018

SEO trends February is here, and next week, Pennington Creative will be heading north for Digital Summit Phoenix! This annual event, which… Read More

Tags: advertising, content marketing, digital marketing, inbound marketing, marketing, marketing agency, SEO, small business, technology

Say It in 6 Seconds or Less: Your Crash Course in Bumper Ads

January 30, 2018

Phone with YouTube logo. If you’ve watched a YouTube video lately, chances are, you’ve noticed an uptick in shorter ads that you can’t skip… Read More

Tags: advertising, apps, branding, content marketing, graphic design, marketing, mobile, SEO, social media, YouTube

Creating a Social Media Presence from Scratch

January 23, 2018

Photo of a computer monitor showing a business' Facebook page. Social media has become a big part of our daily lives. Whether you use Facebook to stay in touch with… Read More

Tags: advertising, branding, content marketing, Facebook, inbound marketing, Instagram, LinkedIn, marketing, small business, social media, Twitter

Why Content Marketing Is a Never-Ending Process

January 17, 2018

When it comes to online content, there’s one quality that distinguishes the best from the rest: relevance. In order to… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing

Want to Offer Clients More Services, but Don’t Have the Time or Resources?

January 16, 2018

Photo of a whiteboard with post-its and notes. Marketing agencies focus on helping small and medium-sized businesses build their brands and become more successful. Helping these businesses grow… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing, marketing agency, SEO

Writing Content People Actually Want to Read

January 12, 2018

Photo of a woman reading on a laptop. Writing effective business blog posts requires a mixture of art and science. Marketers can draw from SEO research to make… Read More

Tags: advertising, business blogging, content marketing, inbound marketing, marketing, SEO

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