Dissecting Tags
Anyone who works with online content has probably heard the term “tag” used before. But what precisely is a tag,… Read MorePromoting Your Business with Seasonal Blog Content
Your business’ blog should always offer information that is relevant to your readers, but this doesn’t mean you can’t add… Read MoreThe Business Owner’s Guide to Email Marketing
Email provides an easy and efficient way to communicate with customers, which is why so many businesses have turned to… Read MoreSelecting the Best Fonts for Your Website and Marketing Materials
When you are developing the brand identity for your small business, there is a lot to consider—your color palette, your… Read MoreA Brief Guide to Small Business Security
Technology has revolutionized the way that companies are able to store, share, and save their data. If you rely on… Read MoreHow Social Media Affects Your Visibility
It’s tempting for business owners to dismiss social media as a tangent to their overall digital marketing plan, but in… Read MoreInbound Marketing 101
The traditional marketing approach involves intruding on a potential customer’s day through unsolicited phone calls, emails, advertisements, and other interruptions.… Read MoreAll about Pennington Creative
Whether you are a small business owner or part of an online marketing agency, Pennington Creative can provide tailored solutions… Read More