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Questions to Consider When Getting Started with Social Media Marketing

May 15, 2018

Photo of a young writer working on her laptop. Facebook, Twitter, Instagram, Pinterest—these and other social media apps can offer great advertising opportunities to businesses of all sizes. If… Read More

Tags: content marketing, small business, social media

Maintaining Social Media Etiquette When Connecting with Other Businesses

May 10, 2018

Photo of coworkers working on their laptops. Is your business on Facebook, Twitter, or other social media sites? If so, then you probably already know how useful… Read More

Tags: Facebook, small business, social media, Twitter

Telling Your Brand’s Story: Using Instagram Stories for Your Business

May 8, 2018

Instagram focuses on pictures and videos. This social media platform also has 500 million active monthly users, making it a… Read More

Tags: branding, Instagram, small business, social media

Follow the Leader: Strategies to Help You Build a Following on Twitter

April 29, 2018

Millennial woman with an iced coffee browsing social media on her phone. More than 317 million people use Twitter on a regular basis. With so many people using this social media platform,… Read More

Tags: content marketing, small business, social media, Twitter

Breaking Down the Basics of Social Media Marketing

April 23, 2018

Photo of a young writer working on her laptop. Social media has become one of the most important tools that today’s businesses can use to connect with customers. With… Read More

Tags: content marketing, Facebook, social media, Twitter

#Winning: How Hashtags Help Your Content Reach a Wider Audience

April 20, 2018

Photo of two people browsing on their smartphones. Once upon a time, the # symbol was simply known as the number sign. But then Twitter happened, and the… Read More

Tags: branding, Facebook, Instagram, social media, Twitter

SEO Spotlight: Link Building with Social Media

April 13, 2018

Illustration of a chain of links. Link building occurs when an external website posts a link to your website. This process is an important factor when… Read More

Tags: content marketing, SEO, small business, social media

Looking Back at the History of LinkedIn

April 12, 2018

Photo of a business professional using a laptop, with a newspaper and invoice nearby, Facebook has changed the way we interact with friends and family, and LinkedIn has done the same for business relationships.… Read More

Tags: history, LinkedIn, small business, social media

Getting Instant Audience Connection with Instagram

April 11, 2018

Social media shares and SEO You’ve already created Facebook and Twitter accounts for your business, but what about an Instagram account? This photo- and video-sharing… Read More

Tags: advertising, branding, Instagram, marketing, social media

Diving into User Generated Content

April 9, 2018

Photo of a young writer working on her laptop. Wouldn’t it be great if every satisfied customer you served posted a positive review of your business online? Wouldn’t it… Read More

Tags: branding, reputation management, small business, social media

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